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B2B Influencer Marketing: Work With Creators to Generate Authentic and Effective Marketing by Nick Bennett
English | December 31, 2024 | ISBN: 1398615307 | 312 pages | MOBI | 1.10 Mb
Have you ever wondered how your B2B brand could use influencers to drive revenue? Ever seen B2C brands killing it in the creator economy and wanted to do the same? If so, this practical guide on how B2B brands can partner with creators to generate more authentic and effective campaigns is the book for you.

Transform your B2B marketing strategy with the power of influencer marketing. B2B Influencer Marketing is a comprehensive guide for B2B brands looking to leverage the creator economy to drive revenue and enhance campaign effectiveness. This book demystifies influencer marketing for B2B businesses, offering actionable insights and strategies to build successful influencer partnerships.
Explore the history and evolution of influencer marketing, understand the landscape and learn how to forge long-term partnerships with creators. From choosing the right influencers to measuring campaign performance, this guide provides a road map to navigate the complexities of influencer marketing. With practical advice and real-world examples from companies including Dell and Spotify, this book is an essential resource for any B2B marketer looking to harness the power of influencer marketing.


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Mike Spick - B-1B (Modern Fighting Aircraft 11)
Prentice Hall Press / Salamander Books | 1986 | ISBN: 0130552372 | English | 72 pages | PDF | 75.01 MB
Traces the development of the controversial B-1 bomber, describes its specifications and capabilities and discusses the aircraft's role in U.S. strategic planning.

Excellent book for understanding the early history of the B-1B with lots of illustrations of aircraft assembly and info on the flight test development aircraft.


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Peter Williams, "Bach: A Musical Biography"
English | ISBN: 1107139252 | 2016 | 718 pages | EPUB | 3 MB
J. S. Bach composed some of the best-loved and most moving music in Western culture. Surviving mostly in manuscript collections, his music also exists in special and unique publications that reveal much about his life and thoughts as a composer. In this book, Peter Williams, author of the acclaimed J. S. Bach: A Life in Music, revisits Bach's biography through the lens of his music. Reviewing all of Bach's music chronologically, Williams discusses the music collection by collection to reveal the development of Bach's interests and priorities. While a great deal has been written about the composer's vocal works, Williams gives the keyboard music its proper emphasis, revealing it as crucial to Bach's biography, as a young organist and a mature composer, as a performer in public and teacher in private, and as a profound thinker in the language of music.



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Back to Zero : The Search to Rediscover the Methodist Movement By Gil Rendle
2012 | 113 Pages | ISBN: 1426740395 | EPUB | 1 MB
The lifeblood of the United Methodist is passion rather than organizational neatness, entrepreneurial freedom rather than denominational restraint, and agility rather than staid institutional dependence. But if United Methodists want to change and be the church we say we want to be, what must we risk and how can we challenge current practices? At the heart of becoming a spiritual movement once again is the requirement that we develop a new understanding of connection as Christians and as United Methodists. We are currently at a time in which United Methodists are reinventing denominational connectionalism. One way of framing the issue is to distinguish between members and disciples, or consumers (those who wait for the institution to care for their needs) and citizens (those who are willing to commit themselves to and be held accountable for the whole of the community). United Methodism has nurtured generations of leaders and congregations that see themselves as consumers of the resources and attention of the denomination. The impulse toward movement is challenging spiritually purposeful leaders and congregations to risk becoming citizens who fully expect to make a difference in the lives of individuals and also in the world through an encounter with Christ.




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Bacterial Amyloids: Methods and Protocols
by Véronique Arluison, Frank Wien
English | 2022 | ISBN: 1071625284 | 348 Pages | True ePUB | 60 MB

This detailed volume introduces different methods to assess the structure and folding of bacterial amyloids and analyze their functions, either in vitro or in vivo. Despite their initial association with neurodegenerative diseases, there is now increasing evidence of alternative roles for amyloids, with beneficial aspects for cells. In particular, prokaryotes use amyloids as functional assemblies, where they are key players in the cell's physiology. Written for the highly successful Methods in Molecular Biology series, chapters include introductions to their respective topics, lists of the necessary materials and reagents, step-by-step, readily reproducible laboratory protocols, and tips on troubleshooting and avoiding known pitfalls.
Authoritative and up-to-date, Bacterial Amyloids: Methods and Protocols is an ideal guide for experts and novices alike to further explore these crucial protein assemblies.



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Bacterial Endophytes for Sustainable Agriculture and Environmental Management
by Amit Kishore Singh, Vijay Tripathi
English | 2022 | ISBN: 9811644969 | 286 Pages | True ePUB | 10.5 MB

This book is a comprehensive account of recent advances in the endophytic research. It covers recent perspective of endophytic research, molecular diversity, bioprospecting of novel genes using high throughput molecular techniques, and most importantly application of endophytes in practicing sustainable agriculture. Endophytic micro-organisms are mysterious living component associated mutually with plant roots and soil microbes. Various endophytic bacteria have attracted considerable attention for their ability to promote plant growth through direct mechanisms or by acting as biocontrol agents. Endophytes also find use in biocontrol, medicine, agriculture and food industry. This is a useful reading for the student of agriculture, environmental microbiology and biotechnology.



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Bacterial Virulence: Methods and Protocols
by Ohad Gal-Mor
English | 2022 | ISBN: 1071619705 | 279 Pages | True ePUB | 31 MB

This detailed volume explores the field of bacterial virulence and the effort to understand how microbial interaction with a host results in the pathology of a specific disease. This collection of selected protocols includes advanced molecular biology and bioinformatics methods, cell culture and organoid models of infection, as well as in vivo infection models that are useful to study the interaction of pathogens with plants, insects, avian, and mammalian hosts. Written for the highly successful Methods in Molecular Biology series, chapters include introductions to their respective topics, lists of the necessary materials and reagents, step-by-step, readily reproducible protocols, and tips on troubleshooting and avoiding known pitfalls.
Authoritative and beneficial, Bacterial Virulence: Methods and Protocols serves as an ideal guide for researchers seeking to promote and further develop the exciting and continuously evolving field of bacterial virulence.



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Bacteriophages as Drivers of Evolution: An Evolutionary Ecological Perspective
by Stephen T. Abedon
English | 2022 | ISBN: 3030943089 | 377 Pages | True ePUB | 11.4 MB

This monograph emphasizes the many facets of bacterial evolution as impacted by bacterial interactions with phages, as well as, to a lesser degree, the evolutionary impact of phages on other organisms, including other phages.
The book starts with a general overview of bacteriophages. Topics discussed in detail include but are not limited to mutagenesis, migration, natural selection and genetic drift as the drivers of evolution as well as an extensive discussion from the author's unique perspective on phage ecology.



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Baculovirus: Methods and Protocols
by Manon M.J. Cox
English | 2024 | ISBN: 1071639609 | 358 Pages | True ePUB | 30 MB

This detailed volume provides up-to-date guidance on techniques used to work with baculoviruses and insect cells. The book provides basic methods to create recombinant baculoviruses, to improve productivity, to produce a variety of products, to purify products, to quantify baculovirus stocks or to quantify product produced, and it concludes with alternative uses of either baculovirus or insect cells as tools. Written for the highly successful Methods in Molecular Biology series, chapters include introductions to their respective topics, lists of the necessary materials and reagents, step-by-step and readily reproducible laboratory protocols, and tips on troubleshooting and avoiding known pitfalls.
Authoritative and comprehensive, Baculovirus: Methods and Protocols serves as an ideal guide for researchers looking to overcome some of the limitations associated with the early baculoviral vectors and cell lines.



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Banach Space Valued Neural Network: Ordinary and Fractional Approximation and Interpolation
by George A. Anastassiou
English | 2023 | ISBN: 3031163990 | 437 Pages | True ePUB | 42 MB

This book is about the generalization and modernization of approximation by neural network operators. Functions under approximation and the neural networks are Banach space valued. These are induced by a great variety of activation functions deriving from the arctangent, algebraic, Gudermannian, and generalized symmetric sigmoid functions. Ordinary, fractional, fuzzy, and stochastic approximations are exhibited at the univariate, fractional, and multivariate levels. Iterated-sequential approximations are also covered. The book's results are expected to find applications in the many areas of applied mathematics, computer science and engineering, especially in artificial intelligence and machine learning. Other possible applications can be in applied sciences like statistics, economics, etc. Therefore, this book is suitable for researchers, graduate students, practitioners, and seminars of the above disciplines, also to be in all science and engineering libraries.



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Banking on Small Business : Microfinance in Contemporary Russia By Gail Buyske
2011 | 238 Pages | ISBN: 0801460441 | PDF | 1 MB
How do you prime the well of economic growth? First, put a negligible amount of money into exactly the right hands. Then, step back. A vibrant and rapidly expanding national economy needs an active small business sector, but small entrepreneurs need loans to expand their businesses. Microfinance also has potential to be an engine of economic growth, although this prospect has been overshadowed by its image as a tool for alleviating poverty. In Banking on Small Business, Gail Buyske analyzes three themes in economic development: the global growth of microfinance, banking sector development, and Russian entrepreneurship. These three themes intersect at KMB, the Russian Small Business Bank, where Buyske chaired the board of directors for six years. This book is in part an account of KMB's role in initiating great changes through a series of apparently small actions. In reviewing Russian entrepreneurship and banking since the advent of perestroika in the mid-1990s, Buyske stresses that Russian entrepreneurship is more dynamic than usually perceived and that the historic lack of small-business and start-up finance was largely owing to the practices of the Russian banking sector rather than to any failing on the part of Russian entrepreneurs. Buyske's conclusions have important implications for policy worldwide; she is confident that a broad understanding of microfinance as a profitable, rather than a charitable, endeavor will contribute to the commercial involvement needed to maximize global microfinance growth.




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Bankwirtschaft in kundennahen Lernsituationen:
Problem- und lösungsorientiertes Lehrbuch für Bank- und Finanzkaufleute

Deutsch | 2025 | ISBN: 3658481307 | 407 Pages | PDF (True) | 6 MB

Dieses Buch vermittelt den Auszubildenden von Anfang an ein situationsorientiertes Verständnis der Bankbetriebswirtschaftslehre. Alternativ zu traditionellen Lehrbüchern lernen sie den Stoff aus seiner Anwendung heraus anhand von Fallstudien. Die vorliegende Kombination aus Sach- und Fachinhalten, Strukturwissen und korrespondierendem Anwendungsfall erleichtert es den Auszubildenden, die theoretischen Inhalte auf Handlungssituationen zu übertragen und anzuwenden. So werden den Auszubildenden die komplexen Zusammenhänge schneller transparent gemacht. Zudem gewinnen sie die notwendige Sicherheit in Problem- und Entscheidungssituationen der Bankpraxis. Durch Lösung der programmierten und konventionellen Aufgaben vertiefen die Auszubildenden ihr praktisches Verständnis der theoretischen Inhalte. Die Inhalte dieses Buches sind dem Rahmenlehrplan sowie dem Prüfungskatalog der Industrie- und Handelskammer des Ausbildungsberufes Bankkaufmann/Bankkauffrau entnommen.


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Bargaining: Current Research and Future Directions
by Emin Karagözoğlu, Kyle B. Hyndman
English | 2022 | ISBN: 3030766659 | 503 Pages | True ePUB | 8.6 MB

This Edited Collection provides a rigorous and rich overview of current bargaining research in economics and related disciplines, as well as a discussion of future directions. The Editors create cross-disciplinary and cross-methodological synergies by bringing together bargaining researchers from various fields, including game theory, experimental economics, political economy, autonomous negotiations, artificial intelligence, environmental economics and behavioral operations management; as well as using various methods, including the strategic approach, axiomatic approach, empirical research, lab and field experiments, machine learning and decision support systems.
Offering insights into the theoretical foundations of bargaining research, traditional applications to bargaining research and topics of growing importance due to new advances in technology and the changing political and physical landscape of the world, this book is a key tool for anyone working on or interested in bargaining.



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Hao Zou, "Barite-Fluorite Mineralization in Southeast Sichuan, Yangtze Block, China "
English | ISBN: 9811675619 | 2022 | 218 pages | EPUB | 100 MB
This book describes the mineralization process of barite-fluorite deposits in southeastern Sichuan, Yangtze Block, China. Mainly through systematic field geological surveys and detailed indoor research work, the typical barite-fluorite deposits in this area were analyzed using a variety of analysis methods such as single fluid inclusion LA-ICP-MS composition analysis, trace rare earth element analysis, H-O-S-Sr isotope analysis, F element content analysis, and Sm-Nd geochronological analysis. By in-depth analysis of the ore-forming environment, mineralization process and geological characteristics of barite-fluorite deposits, the following were determined: (1) the source of ore-forming fluids of barite-fluorite deposits and (2) the migration, concentration, enrichment, and evolution of ore-forming sources, exploring the formation mechanism of barite-fluorite deposits. Summarizing the mineralization regularity of the deposit in this area of China provides a new insight and basis forthe study of similar types of deposits in the world.

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Basic Methods and Protocols on Sourdough
by Marco Gobbetti, Carlo Giuseppe Rizzello
English | 2024 | ISBN: 1071637053 | 187 Pages | True ePUB | 7.9 MB

This volume details traditional and modern approaches to characterize sourdough and to monitor its features during production, propagation and use, through state-of- the art analytical tools. Chapters guide reader through procedures to prepare and propagate the mature sourdough, to analyse and monitor microbiological, biochemical and rheology features of sourdough, sensory, and nutritional attributes of baked goods. Written in the format of the Methods and Protocols in Food Science series, chapters list necessary materials and methods for readily reproducible protocols.
Authoritative and cutting-edge, Basic Methods and Protocols on Sourdough aims to ensure successful results in the further study of this vital field.



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Battle of the Big Bang: The New Tales of Our Cosmic Origins by Niayesh Afshordi, Phil Halper
English | May 29th, 2025 | ISBN: 0226830470 | 360 pages | True EPUB | 3.37 MB
A thrilling exploration of competing cosmological origin stories, comparing new scientific ideas that upend our very notions of space, time, and reality.

By most popular accounts, the universe started with a bang some 13.8 billion years ago. But what happened before the Big Bang? And how do we know it happened at all? Here prominent cosmologist Niayesh Afshordi and science communicator Phil Halper offer a tour of the peculiar possibilities: bouncing and cyclic universes, time loops, creations from nothing, multiverses, black hole births, string theories, and holograms. Along the way, they offer both a call for new physics and a riveting story of scientific debate.
Incorporating insights from Afshordi's cutting-edge research and Halper's original interviews with scientists like Stephen Hawking, Roger Penrose, and Alan Guth, Battle of the Big Bang compares these models for the origin of our origins, showing each theory's strengths and weaknesses and explaining new attempts to test these notions. Battle of the Big Bang is a tale of rivalries and intrigue, of clashes of ideas that have raged from Greek antiquity to the present day over whether the universe is eternal or had a beginning, whether it is unique or one of many. But most of all, Afshordi and Halper show that this search is filled with wonder, discovery, and community-all essential for remembering a forgotten cosmic past.



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Kelly DeVries - Battles of the Ancient World 1285 BC - AD 451: From Kadesh to Catalaunian Field
Amber Books | 2011 | ISBN: 1907446664 | English | 232 pages | PDF | 140.42 MB
Battles of the Ancient World is a comprehensive visual guide to battles of the Ancient era. Arranged chronologically to cover all the major battles, the book includes every major clash of arms over a 2000-year period, from the Egyptian Pharaoh Ramesses II's victory at Kadesh, to the defeat of Attila and his Hunnic army at Catalaunian Field.



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B. R. Coward - Battleships & Battlecruisers of the Royal Navy since 1861
Ian Allan | 1986 | ISBN: 0711015732 | English | 128 pages | PDF | 111.18 MB




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Bauten im Kopf: Architektur und Neurowissenschaften
Deutsch | 2025 | ISBN: 3662706539 | 123 Pages | PDF (True) | 8 MB
Dieses, zusammen mit dem Architekten Christian Heuchel, verfasste Buch mit dem Titel "Bauen im Kopf - Architektur und Neurowissenschaften erörtert die Bedeutung aktueller Erkenntnisse der Neurowissenschaften und der Psychologie für Perspektiven der Architektur wie Orientierung im Raum, Atmosphäre, sozialer Lebensraum und "intelligente" Gebäude. Des weiteren werden die neuropsychologischen Grundlagen von Planung und Ausführung im Verlauf des Bauprozesses und die Relevanz der künstlichen Intelligenz für die Architektur dargestellt. Zielgruppen sind Architekten und Städteplaner, Studierende der Baukunst, Psychologen und Neurowissenschaftler sowie alle am Thema Baukunst Interessierte. Die Publikation hat zum Ziel, einen Beitrag zu einer eng an menschlichen Bedürfnissen orientierten Architektur zu leisten. Die im Buch diskutierten Anknüpfungspunkte stehen in Zusammenhang mit neuen Studiengängen an Architektur-Fakultäten in den USA und in Italien und gewinnen auch in Deutschland zunehmend an Bedeutung. Der besondere Ansatz des Textes ist die enge Kooperation einer Neuropsychologin und eines Architekten mit langjährigen Erfahrungen auf ihren Gebieten, was eine praxisnahe Diskussion von Zukunftsperspektiven erlaubt.



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Bawaajimo : A Dialect of Dreams in Anishinaabe Language and Literature By Margaret Noodin
2014 | 235 Pages | ISBN: 1609173961 | PDF | 1 MB
Bawaajimo: A Dialect of Dreams in Anishinaabe Language and Literature combines literary criticism, sociolinguistics, native studies, and poetics to introduce an Anishinaabe way of reading. Although nationally specific, the book speaks to a broad audience by demonstrating an indigenous literary methodology. Investigating the language itself, its place of origin, its sound and structure, and its current usage provides new critical connections between North American fiction, Native American literatures, and Anishinaabe narrative. The four Anishinaabe authors discussed in the book, Louise Erdrich, Jim Northrup, Basil Johnston, and Gerald Vizenor, share an ethnic heritage but are connected more clearly by a culture of tales, songs, and beliefs. Each of them has heard, studied, and written in Anishinaabemowin, making their heritage language a part of the backdrop and sometimes the medium, of their work. All of them reference the power and influence of the Great Lakes region and the Anishinaabeakiing, and they connect the landscape to the original language. As they reconstruct and deconstruct the aadizookaan, the traditional tales of Nanabozho and other mythic figures, they grapple with the legacy of cultural genocide and write toward a future that places ancient beliefs in the center of the cultural horizon.




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