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Cloud Computing using Salesforce: Build and customize applications for your business using the Salesforce Platform, 2nd Edition
English | 2025 | ISBN: 936589459X | 645 pages | True EPUB | 47.75 MB
Salesforce, as the leading cloud-based CRM platform, empowers businesses to manage customer relationships and build custom applications. This book serves as your comprehensive guide to mastering this technology, from foundational cloud concepts to advanced development and administration, enabling you to leverage its full potential.

This book provides a structured journey, starting with cloud computing fundamentals and a thorough introduction to Salesforce, including its Lightning Platform architecture and benefits. This new edition brings in-depth coverage of Lightning Web Components (LWC), equipping you with the skills to build modern, high-performance user interfaces, aligning with the latest Salesforce development standards. Lastly, you will learn how to deploy and debug the app, with enhanced coverage on advanced Apex handlers for robust integrations and asynchronous processing. The book focuses on how to design an app. You will then learn how to use the Salesforce data process and security architecture in the app design and understand how to use force.com to customize the UI and automate the process. Lastly, you will learn practical debugging and deployment techniques.
Upon completing this book, you will be highly competent in declarative and programmatic aspects of Salesforce, ready to confidently build, customize, and manage solutions, and prepared for official Salesforce Administrator, Platform App Builder, and Platform Developer I certifications.

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[booksz]

Cloud Empires: The Rise and Revolution of Software as a Service by Alex Bugeja
English | December 21, 2024 | ISBN: N/A | ASIN: B0DR78K15Z | 211 pages | EPUB | 1.05 Mb
Cloud Empires: The Rise and Revolution of Software as a Service chronicles the remarkable journey of how software transformed from a tangible product to an on-demand service delivered from the cloud. This book explores the technological innovations, entrepreneurial spirit, and economic forces that propelled the SaaS revolution, from its early roots in the subscription models of the 17th century to the dominant cloud empires of today. It details the evolution of computing infrastructure, the crucial role of the internet and web browsers, and how the subscription model reshaped the software landscape, democratizing access for businesses of all sizes. The book goes beyond technical history, exploring the daring of early SaaS pioneers like Salesforce, and the subsequent emergence of cloud giants like Google, highlighting the strategic battles for cloud dominance.

Cloud Empires delves into the broader SaaS ecosystem, examining the role of venture capital in fueling rapid growth, the rise of the API economy, and the challenges of managing the resulting data deluge. The book also addresses critical issues like security, privacy, and the impact of SaaS on the global workforce, including the emergence of new roles like DevOps engineers. It explores key trends such as vertical SaaS, the integration of artificial intelligence, and the rise of new computing paradigms like serverless and edge computing.
This book provides a comprehensive and insightful look into the ongoing revolution of SaaS, examining its global impact, democratizing influence, and its potential to address critical challenges. It's a story of innovation, disruption, and the continuous evolution of the digital world, essential reading for anyone seeking to understand the forces shaping the future of technology and business. Prepare to enter the world of cloud empires and discover how the very concept of software has been forever changed.

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Cloud Native Anti-Patterns: Avoiding Common Mistakes and Driving Success with Best Practices and Real-World Cases by Gerald Bachlmayr, Aiden Ziegelaar, Alan Blockley
English | March 28, 2025 | ISBN: 1836200595 | 442 pages | MOBI | 7.33 Mb
Build a resilient, cloud-native foundation by tackling common anti-patterns head on with practical strategies, cultural shifts, and technical fixes across AWS, Azure, and GCP

Key FeaturesIdentify common anti-patterns in agile cloud-native delivery and learn to adopt good habitsLearn high-performing cloud-native delivery with expert strategies and real-world examplesGet prescriptive guidance on how to spot and remediate anti-patterns in your organizationPurchase of the print or Kindle book includes a free PDF eBookBook Description
Successfully transitioning to a cloud-native architecture demands more than just new tools-it requires a change in mindset. Written by cloud transformation experts Gerald Bachlmayr, Aiden Ziegelaar, Alan Blockley, and Bojan Zivic-this guide shows you how to identify and remediate cloud anti-patterns, manage FinOps, meet security goals, and understand cloud storage, thus steering your organization to become truly cloud native. You will develop the skills necessary to navigate the cloud native landscape, irrespective of the platform: AWS. Azure or GCP!
You'll start by exploring the events that shaped our understanding of the modern cloud-native stack. Through practical examples, you'll learn how to implement a suitable governance model, adopt FinOps and DevSecOps best practices, and create an effective cloud native roadmap. You will identify common anti-patterns and refactor them into best practices.
The book examines potential pitfalls and suggests solutions that enhance business agility. You'll also gain expert insights into observability, migrations, and testing of cloud native solutions.
What you will learnGet to grips with the common anti-patterns of building on and migrating to the cloudIdentify security pitfalls before they become insurmountableAcknowledge governance challenges before they become problematicDrive cultural change in your organization for cloud adoptionExplore examples across the SDLC phases and technology layersMinimize the operational risk of releases using powerful deployment strategiesRefactor or migrate a solution from an anti-pattern to a best practice designEffectively adopt supply chain security practicesWho this book is for
This book is for cloud professionals with any level of experience who want to deepen their knowledge and guide their organization toward cloud-native success. It is Ideal for cloud architects, engineers (cloud, software, data, or network), cloud security experts, technical leaders, and cloud operations personnel. While no specific expertise is required, a background in architecture, software development, data, networks, operations, or governance will be helpful.
Table of ContentsThe Benefits of Cloud Native and Common MisunderstandingsStrategizing Your Shift to Cloud NativeRethinking Governance in a Cloud-Native ParadigmHow to Avoid a Bill ShockDeliver Rapidly and Continuously without Compromising SecurityHow to Meet Your Security and Compliance GoalsExpressing Your Business Goals in Application CodeDon't Get Lost in the Data JungleConnecting It AllObserving Your ArchitectureRunning It without Breaking ItMigrating from Old to NewHow Do You Know It All Works?How to Get Started with Your Cloud Native Improvement JourneyTransitioning

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Cloud-Ready .NET: Building and Deploying .NET Applications on Microsoft Azure: A Developer's Guide to Integrating, Hosting, and Scaling .NET Solutions Using Azure Services by BOSCO-IT CONSULTING
English | March 31, 2025 | ISBN: N/A | ASIN: B0F39D147G | 348 pages | EPUB | 0.25 Mb
Microsoft Azure has become one of the most powerful and versatile cloud platforms for developers. For those building .NET applications, Azure offers a tightly integrated, scalable, and secure environment to develop, deploy, and manage modern software solutions. Cloud-Ready .NET: Building and Deploying .NET Applications on Microsoft Azure is a comprehensive and practical guide that helps .NET developers embrace the full potential of cloud development using Azure services.

This book is designed for developers who want to move beyond local deployments and understand how to build cloud-native .NET applications that are secure, scalable, and easy to manage. From setting up a cloud development environment to deploying full-fledged applications using Azure App Service, Azure Functions, Azure SQL Database, and Azure Storage, this guide walks you through every stage of the process with real-world code samples and hands-on techniques.
You will start by learning how to structure cloud-ready .NET applications using clean architecture principles, dependency injection, and cloud-specific configurations. You'll then dive deep into deploying ASP.NET Core applications to Azure App Service, configuring environments, using SSL, and scaling your web apps effortlessly. The book explores secure database access using Azure SQL, blob storage for file handling, and seamless integration of authentication with Azure Active Directory.
You'll also learn to enhance your apps using Azure Functions for serverless architecture, Service Bus for message queuing, and Event Grid for event-driven workflows. Monitoring, logging, and diagnostics are thoroughly covered using Application Insights and distributed tracing, enabling you to maintain high availability and performance in production environments. CI/CD pipelines with Azure DevOps and GitHub Actions are introduced with practical examples, helping you automate your deployment workflow and minimize downtime.
For containerized applications, you'll explore deploying Dockerized .NET services to Azure Container Apps or Azure Kubernetes Service (AKS), complete with container registries, secrets, and scaling strategies. You'll also gain insight into Azure Cosmos DB and NoSQL integration for modern, distributed data solutions.
Whether you're working with monoliths, microservices, APIs, or background tasks, this book gives you the knowledge and confidence to design and deploy robust .NET solutions in the Azure cloud. From development to deployment, testing to scaling, and identity management to infrastructure-as-code, this guide covers the entire Azure journey for .NET developers.
This book is ideal for developers and teams transitioning from on-premises or traditional hosting to the cloud. It provides actionable guidance, best practices, and examples that can be implemented immediately in production environments. It's also a helpful resource for software engineers preparing for certifications, interviews, or new roles involving Azure and .NET.
Cloud-Ready .NET bridges the gap between traditional development practices and modern cloud infrastructure. If you're ready to take your .NET skills to the next level and embrace scalable, maintainable, and cloud-optimized development, this book is the perfect place to start.

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Coach: Lessons from an All Blacks Legend by Mike Cron
English | July 1, 2025 | ISBN: 1775492966 | 295 pages | EPUB | 16 Mb
All Blacks coaching legend and mentor Mike Cron on what coaching rugby can teach us about life, leadership and team-building.

One of the most successful coaches in world sport offers insights on leadership, high performance, teamwork and creating a winning culture.
Mike Cron was an All Blacks coach over 217 games. He was instrumental in the success of one the greatest sports dynasties ever - an All Blacks side that lost just 14 games of the 103 they played, won two successive world cups, and set a new world record for their time ranked as number one.
In 2022 he came out of retirement to help the Black Ferns, adding another world cup title to his record, and in 2024 he joined Joe Schmidt to coach the Australian national rugby team, the Wallabies.
Coach: Lessons from an All Blacks Legend recounts a remarkable coaching career and reveals what Mike has learned about how to manage people, finding the competitive edge, and the philosophies of a champion team.
'An exceptional coach' Graham Henry
'I feel lucky to have been coached by him for so long' Sam Cane
'The best coach I know in world rugby' Wayne Smith

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Eva Lekunberri Goienetxe, Geraldine Klumb, "Coaching and Healing"
English | 2018 | ASIN: B07KR4P54G | EPUB | pages: 88 | 0.8 mb
A journey through holistic coaching and nature, offering key tools for personal growth. Based on its author's experience, the book takes us into the world of self-knowledge, connecting with nature and achieving wellbeing in order to live our lives to the fullest.

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Coaching Power: Leading With Coaching to Create Individual, Team, and Organizational Outperformance by Tom Preston, Luciana Nunez
English | April 8, 2025 | ISBN: 1394293410 | 288 pages | PDF | 3.02 Mb
A powerful new approach to leadership tailor-made for the 21st century

In Coaching Power, a team of veteran executive coaches delivers a singularly insightful and original way of looking at leadership: as a form of coaching. The authors explain this new way of leading others and offer readers a set of tools, frameworks, and mindsets to take with them in their professions.
You'll discover how to succeed in a world that's evolving faster than ever, and how to navigate a workplace that can include as many as five unique generations, each of which demand a different style of leadership.
Coaching Power shows you:The fundamentals of coaching, including listening, questioning, and intuitionHow to create and enhance high performance teams, and how to have courageous conversationsWhen it's time to bring in an external coach and what to look for to ensure the right fitPerfect for managers, executives, directors, and other business leaders, Coaching Power is also a can't-miss resource for entrepreneurs and founders seeking a powerful new way to lead others through challenging circumstances.

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Coercion: Surviving and Resisting Abortion Bans (Outspoken by Pluto) by Kylie Cheung
English | July 20, 2025 | ISBN: 0745350615 | True EPUB | 192 pages | 0.6 MB
Since the Supreme Court overturned Roe v. Wade in 2022, the horrors inflicted by abortion bans began immediately and haven't stopped. These laws have become a tool for abusers, as pregnant people face legal harassment, reproductive coercion, and life-threatening medical trauma.

Through biting analysis, Kylie Cheung argues that these are not unintended consequences but deliberate acts of state violence against women and pregnant people within a system where certain lives are designated as expendable.
This book is for everyone coming to terms with these realities amid the ongoing, alarming rollback of our bodily autonomy.

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Cognitive and Neural Foundations of Chinese Reading: From Learning to Advanced Processing and Beyond (Chinese Language Learning Sciences) by Denise Hsien Wu
English | July 22, 2025 | ISBN: 9819666686 | 245 pages | Epub PDF (True) | 21 Mb
This book provides a comprehensive and concise introduction of experiments on contemporary issues of language processing and the brain. It covers a wide range of neurolinguistic and neuroscience topics, including but not limited to word recognition, reading acquisition and dyslexia (in typically developed children, foreign language learners, and deaf people), comprehension of sentences and fictional narratives, the interplay of language processing/acquisition with other cognitive domains, and aging of language comprehension and Chinese reading.

This book showcases the significance of empirical studies on language and cognitive processing, particularly those emerging from the Taiwan research community, to illuminate the intricate nature of the language faculty enabled by the sophisticated computations of the brain. This book informs readers of crucial issues in the neurolinguistic literature and advances in neuroimaging technology and provides perspectives inspired by evolution and neuroscience.

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Cognitive Biases in Everyday Life: Understanding and Overcoming the Flaws in Human Thinking by Alex Bugeja
English | September 26, 2024 | ISBN: N/A | ASIN: B0DHV3YC8Z | 262 pages | EPUB | 0.88 Mb
Cognitive Biases in Everyday Life: Understand and Overcome the Flaws in Human Thinking

Discover the hidden forces that shape your mind and learn how to make better decisions.
This book delves into the fascinating world of cognitive biases, exploring the mental shortcuts and flawed patterns of thought that subtly influence our perceptions, judgments, and decisions. Through clear explanations, real-world examples, and practical strategies, you'll learn:What cognitive biases are and why they matterHow biases like confirmation bias, the availability heuristic, and the sunk cost fallacy affect your daily lifeHow to recognize and overcome specific biases to make more rational choicesStrategies for cultivating greater self-awareness, critical thinking, and objectivityFrom everyday choices to life-altering decisions, this book is your guide to understanding and overcoming the flaws in human thinking.
Inside you'll find in-depth explorations of:Anchoring BiasAvailability HeuristicConfirmation BiasDunning-Kruger EffectHalo EffectHindsight BiasIKEA EffectLoss AversionNegativity BiasOptimism BiasPlacebo EffectPrimacy and Recency EffectsSunk Cost FallacyBandwagon EffectFraming EffectGambler's FallacyAuthority BiasStatus Quo BiasEndowment EffectReactance BiasCurse of KnowledgeSelf-Serving BiasCognitive DissonanceImprove your decision-making, enhance your critical thinking, and gain greater control over your thoughts and behaviors with the insights and strategies in this practical and empowering guide.

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Cognitive Systems and Signal Processing: 5th International Conference, ICCSIP 2020, Zhuhai, China, December 25-27, 2020, Revised Selected Papers by Fuchun Sun
English | EPUB | 2022 | 639 Pages | ISBN : 981162335X | 119.3 MB
This book constitutes the refereed post-conference proceedings of the 5th International Conference on Cognitive Systems and Signal Processing, ICCSIP 2020, held in Zhuhai, China, in December 2020.

The 59 revised papers presented were carefully reviewed and selected from 120 submissions. The papers are organized in topical sections on algorithm; application; manipulation; bioinformatics; vision; and autonomous vehicles.
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Cognitive Systems and Signal Processing: 5th International Conference, ICCSIP 2020, Zhuhai, China, December 25-27, 2020, Revised Selected Papers by Fuchun Sun
English | PDF | 2022 | 639 Pages | ISBN : 981162335X | 103.6 MB
This book constitutes the refereed post-conference proceedings of the 5th International Conference on Cognitive Systems and Signal Processing, ICCSIP 2020, held in Zhuhai, China, in December 2020.

The 59 revised papers presented were carefully reviewed and selected from 120 submissions. The papers are organized in topical sections on algorithm; application; manipulation; bioinformatics; vision; and autonomous vehicles.
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Cognitive-behavioral Psychotherapy for Anxiety: Brief Therapy with Hypnosis - The Practical Guide by Hans-Christian Kossak, O. Berndt Scholz
English | September 25, 2024 | ISBN: 3662690985 | 276 pages | MOBI | 5.03 Mb
In this practice manual, psychotherapists learn how they can use brief therapy to achieve quick and lasting results for many patients with anxiety. Dr. Kossak combines the two effective methods of hypnosis and cognitive behavioral therapy: it usually works immediately after just one session. The author provides a clearly structured introduction to the underlying theories of the method, which can then be used directly in the extensive practical section. The case studies with study questions make this treatment tangible. The effectiveness is proven by large, sustained catamnesis periods.

Written for ...
Psychotherapists, doctors, psychiatrists, psychologists, dentists, coaches and students in these subjects.
About the author:
Dr. Hans-Christian Kossak, Dipl.-Psych., psychological psychotherapist and child and adolescent psychotherapist as behavioral therapist, client-centered psychotherapist, hypnotherapist. Founder of psychotherapy in the combination of cognitive behavioral therapy and hypnosis. Main focus: Anxiety, psychosomatics, learning and performance disorders. He was head of the Catholic Counselling Center for Educational and Family Issues, Bochum; lecturer and trainer of psychotherapists in hypnosis and behavioral therapy; speaker at specialist congresses.

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[booksz]

Coinbase : Le Géant des Cryptomonnaies qui Révolutionne la Finance: Stratégies, Rôle dans l'Écosystème Crypto et Défis Réglementaires aux États-Unis (French Edition) by Antoine Loiseau
French | January 26, 2025 | ISBN: N/A | ASIN: B0DV6L186Z | 125 pages | EPUB | 0.28 Mb
Plongez dans les coulisses de Coinbase, la plateforme qui a révolutionné l'économie numérique et démocratisé l'accès aux cryptomonnaies à travers le monde. Ce livre captivant retrace les étapes clés de son ascension, depuis ses débuts modestes jusqu'à son entrée triomphale en bourse sur le Nasdaq.

Vous apprendrez comment Coinbase a su relever les défis d'un secteur en perpétuelle évolution, en s'imposant comme un modèle de confiance, de sécurité, et de transparence. À travers des analyses approfondies et des anecdotes exclusives, découvrez les stratégies qui ont permis à cette entreprise de conquérir des millions d'utilisateurs et de jouer un rôle clé dans l'adoption massive des cryptos.
Ce livre explore également :Les défis réglementaires auxquels Coinbase a été confronté, et comment elle a influencé l'élaboration de normes mondiales.Ses initiatives pour éduquer le public et populariser les actifs numériques.Son impact sur les investissements institutionnels et l'intégration des cryptomonnaies dans les marchés financiers traditionnels.Que vous soyez un passionné de blockchain, un investisseur curieux ou un novice dans le monde des cryptos, ce livre est votre guide pour comprendre l'importance de Coinbase dans l'écosystème crypto et son rôle en tant que catalyseur de l'économie numérique.
Prenez une longueur d'avance et découvrez comment Coinbase a transformé le paysage financier mondial.

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Collapsing Pacific: Book 10 of the Pacific Alternate Series by Max Lamirande, Kevin Plaisance MD
English | July 2, 2024 | ISBN: N/A | ASIN: B0D54NJ9L6 | 270 pages | EPUB | 1.46 Mb
The year is 1944

The Pacific War enters its third year, as the dawn of January continues to see epic fighting across the entire expanse.
The Japanese Empire has resolutely switched to the strategic defensive, while the Allies are on the offensive everywhere. In Burma, the British and Indian forces have liberated Burma, now pushing into Thailand and Malaysia, while they have also landed at the western tip of Sumatra, threatening the precious oil wells that Japan has recently secured from the Dutch in 1942. Things are not looking well for the Japanese in the area and they will have to do something about it or risk losing all.
In the South Seas, General Douglas MacArthur is ready to execute the last few steps of Operation Cartwheel, the campaign that should culminate in the liberation of the main Japanese base at Rabaul in New Britain. A landing is in the works at Cpare Gloucester while the forces from Bougainville are ready to jump into New Ireland and on the southern coast of New Britain.
In the Central Pacific, things are taking a turn for the force for the imperial forces. Admiral Nimitz has completely gutted the Johnston Island Base and is about to launch the killing stroke on the last tidbits of defenses (the two concrete battleships Fuji and Yashima) with the all-new and powerful American super battleship Montana.
A multitude of operations are also on the way toward the Marshalls and Gilbert Islands, as well as an attack on Japanese-occupied Samoa and New Caledonia.
All the while, Grand Admiral Yamamoto sits in Kure, waiting for his fleet to be repaired and needing to decide where to send his depleted forces. The unavoidable reality of Allied overwhelming superiority does not make the entire picture look good for the Japanese naval commander.
This is the story of the war in the Pacific.

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[booksz]

Colors in Negotiation: How to Use Color Psychology to Influence and Persuade by Reginaldo Osnildo
English | June 19, 2024 | ISBN: N/A | ASIN: B0D7P2HVQN | 149 pages | EPUB | 1.82 Mb
Welcome to " Colors in Negotiation: How to Use Color Psychology to Influence and Persuade ." If you are a business professional, marketer or negotiator, you are about to discover a valuable resource that can transform your communication and negotiation skills.

Have you ever wondered how the colors around you influence your emotions, perceptions and decisions? Imagine being able to apply this knowledge strategically to achieve more favorable results in your professional interactions. This book has been carefully crafted to give you up-to-date, practical insights into color psychology, helping you improve your ability to influence and persuade.
On each page, you will find a clear and direct approach to how colors can be a strategic differentiator. Based on solid color psychology theories and packed with practical examples, let's explore together how to use color to shape perceptions, reinforce messages, and achieve your communication goals.
What can you expect from this book? First, an in-depth exploration of how colors influence perceptions and behaviors. Then, an introduction to the fundamental theories of color psychology, which will be the basis for understanding the power of colors in their interactions. Each chapter is designed to be practical and applicable, offering tips and strategies that you can implement right away.
We will also analyze how specific colors such as red, yellow, blue, green, among others, can be used in different contexts to convey specific messages, such as trust, urgency, harmony and security. You'll learn how to use these colors effectively in a variety of situations, from branding and marketing campaigns to complex negotiations and presentations.
Additionally, we will cover how colors are perceived in different cultures and how this can impact your global communications. We will explore the application of color in physical environments, apparel, websites, presentation materials and print advertising, ensuring you have a comprehensive view of how to use color in your communications strategy.
This book is your guide to mastering color psychology and applying it strategically in your negotiations and communications. Let's start this transformation together? Open your mind, get inspired, and prepare to see the world and your interactions from a colorful new perspective. You're about to discover how color can be the key to your success.
Yours sincerely
Reginaldo Osnildo

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Combinatorial Aspects of Scattering Amplitudes: Amplituhedra, T-duality, and Cluster Algebras (Springer Theses) by Matteo Parisi
English | December 12, 2023 | ISBN: 3031410688 | 242 pages | MOBI | 40 Mb
This book is a significant contribution within and across High Energy Physics and Algebraic Combinatorics. It is at the forefront of the recent paradigm shift according to which physical observables emerge from geometry and combinatorics. It is the first book on the amplituhedron, which encodes the scattering amplitudes of N=4 Yang-Mills theory, a cousin of the theory of strong interactions of quarks and gluons. Amplituhedra are generalizations of polytopes inside the Grassmannian, and they build on the theory of total positivity and oriented matroids. This book unveils many new combinatorial structures of the amplituhedron and introduces a new important related object, the momentum amplituhedron. Moreover, the work pioneers the connection between amplituhedra, cluster algebras and tropical geometry. Combining extensive introductions with proofs and examples, it is a valuable resource for researchers investigating geometrical structures emerging from physics for some time to come.

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Commercial Galleries: Bricks, Clicks and the Digital Future (Hot Topics in the Art World) by Henry Little
English | January 18, 2024 | ISBN: 1848226373 | True EPUB | 104 pages | 0.7 MB
Written by an art advisor and former gallerist with an insider's perspective, this book provides a timely overview of the commercial-gallery sector at a moment of rapid change and expansion. More than any participant in the art market, galleries are seen as mysterious actors with an opaque code of conduct. This book offers a fascinating view of the gallery ecosystem, presenting a systematic diagnosis of key challenges and opportunities facing the sector today.

Henry Little discusses the integration of bricks and clicks, addressing the tension between a gallery's physical premises and its online presence, further asking how the world's largest galleries have pulled so far ahead both in terms of their physical expansion and their digital offering. In an industry which increasingly rewards consolidation and brand recognition, the book asks how small and mid-tier galleries can hold their own and whether the traditional gallery model may be under threat in an increasingly digital future.

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Common Ailments - And How To Fix Them: What Everyone Should Know (What everyone should know about their health) by Alex Bugeja
English | December 17, 2024 | ISBN: N/A | ASIN: B0DQRKMK1D | 252 pages | EPUB | 1.25 Mb
This comprehensive guide explores common ailments and provides practical advice for relief. From headaches and the common cold to more complex issues like arthritis and anxiety, each chapter breaks down symptoms, potential causes, and various treatment options. Discover effective home remedies, learn about over-the-counter medications, and gain insights into when professional medical help is necessary. This book empowers you to understand your body, make informed health decisions, and take control of your well-being.

Inside, you'll find detailed explanations of various ailments, covering everything from the sniffles and sneezes of a cold to the throbbing pain of a migraine. Each condition is explored in a clear, easy-to-understand manner, avoiding complex medical jargon. Practical self-care tips are provided, ranging from simple home remedies to advice on over-the-counter medications. The book emphasizes the importance of recognizing when self-treatment is appropriate and when it's crucial to seek professional medical guidance.
This book serves as a valuable resource for anyone seeking to better understand and manage common health concerns. It's designed to be a friendly companion on your wellness journey, equipping you with the knowledge to address everyday ailments and improve your overall health. While not a replacement for professional medical advice, it provides a solid foundation of information to help you make informed decisions about your well-being.

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Communicating the Value of ESG: A Practical Guide for Communications Strategy Consultants by Reginaldo Osnildo
English | April 3, 2024 | ISBN: N/A | ASIN: B0CZTP9HD3 | 100 pages | EPUB | 2.03 Mb
Welcome to " Communicating the Value of ESG: A Practical Guide for Communications Strategy Consultants ," your beacon in the increasingly essential world of Environmental, Social and Governance practices in companies. If you are a consultant or communications professional looking to not only understand, but also implement and improve effective communications strategies that raise the ESG profile of committed companies, this book is for you.

In this guide, I decided to bring together not only the knowledge accumulated through recognized studies and practices, but also my updated perception of what really works in today's dynamic corporate landscape. My goal is to make your journey not only informative, but also practical and directly applicable to your needs and those of the companies you work with. You will find here a clear and adaptable path to ensuring that ESG initiatives are not only understood, but also valued and supported by all stakeholders.
Through carefully structured chapters, this book will cover everything from introducing the concept of ESG and its undeniable importance in today's corporate world, to how to develop and implement communications strategies that truly resonate. Each chapter is designed to be complete in itself, offering you valuable insights and practical actions, always encouraging exploration of the next step on that journey.
As you progress through each chapter, you will be invited to reflect on how these strategies can be adapted and personalized to meet the specific needs of each company, always focusing on the positive impact that effective ESG communication can generate. From preparing as an ESG consultant, to prospecting for conscious clients, to developing effective narratives and engaging stakeholders, this book is your complete guide.
We are at a time when ESG practices are not just an option, but an urgent necessity for companies that want to prosper and be recognized as responsible leaders on the global stage. Therefore, I invite you to delve into this practical guide, enrich your knowledge and skills, and together, we can transform the landscape of corporate communication for a more sustainable and fair future.
By the end of this guide, I hope that you are not only equipped with the tools and knowledge to effectively communicate ESG values, but that you also feel inspired to be an agent of change in the success stories of companies and society as a whole.
Yours sincerely
Reginaldo Osnildo

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